Kindle Fire - The Hobbit

Kindle Fire Wakescreens

By Michele, 2nd January 2016

Working for Amazon Media Group I have adapted many client campaigns to the Kindle Fire wakescreen (the first image a user sees when switching the device on).

Entertainment campaigns were generally the most fun to work with, but you can see in the gallery below that I have worked with different categories. The main challenge was to adapt the assets received from the client (and these were not always great) and lay them out so they would not interfere with the UI elements: a real challenge sometimes, if you consider 9 devices, 2 orientations and 3 different UI sets. Not to mention the need to adhere to Amazon’s own visual bar and ad policies…